I'm a Celebrity fans' minds are blown that EastEnders' Rita Simons is related to this telly host

I’m a Celebrity‘s Emily Atack surprised viewers when she revealed that she’s related to legendary rocker Sir Paul McCartney earlier in the series, but she’s not the only camper with a famous relative.

Some of those watching Tuesday’s (December 4) show were surprised to find out that EastEnders star Rita Simons is related to one of the most famous TV personalities currently on screens.

The subject came up as Harry Redknapp was chatting about his son Jamie and nephew Frank Lampard’s success on the football pitch, when Rita referenced how family connections don’t lead to success in any given field.

“It was my intention to be an actor and a performer which is what I do, and not how can Alan help me do that?” she explained.

That “Alan” she referred to is, in fact, Lord Alan Sugar, the same Lord Sugar who fires hapless small-time entrepreneurs in the BBC boardroom each week on The Apprentice.

This pretty much blew some people’s minds:

It’s actually not a secret that Rita is Lord Sugar’s niece. It has been widely reported often that Rita’s aunt is Sugar’s wife Ann Simons, including by Digital Spy prior to I’m a Celebrity launching.

In fact, before she entered the jungle, Rita said that she expected Lord Sugar to be watching her on I’m a Celebrity… when it wasn’t clashing with The Apprentice on the primetime schedules.

“We’ve had to keep coming into the jungle a secret and so, no, I haven’t told my uncle yet,” she said. “But I bet you he will watch it!”

Unfortunately Rita, Lord Sugar wasn’t rallying votes for her because she was voted off during Tuesday’s episode.

I’m a Celebrity…Get Me Out of Here! continues on Wednesday (December 5) at 9pm on ITV, followed by Extra Camp directly after on ITV2.

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