Martin Lewis moved Loose Women viewers as he bravely spoke of the loss of his mother when he was just 11 years old.
The presenter and money saving expert fought back tears as he discussed the launch of the child bereavement charity Grief Encounter’s new helpline.
Grief talk gives those children suffering the loss of a parent or family member somewhere to open up about their grief, whether it be over the phone, by text or even by online chat.
Martin, a patron of the charity, became emotional on Loose Women on Wednesday as he shared his own experience with grief, after his mother died in a devastating accident when he was just 11 years old.
While not going into what happened or how it has affected him, with it still being too difficult to discuss, the host revealed why the charity and the new helpline were so important.
He also encouraged those youngsters who feel like they have no one to talk to about their grief, or aren’t sure how to open up, to use the helpline.
Martin said on the show: “I am still now 35 odd years later deeply scarred by what happened to me.
“A defining moment of my life, it changed the way I act and behave and it was devastating.”
Asked if he wished there had been such a helpline when he lost his mother, he said: “Yeah, of course,” adding of him and his loved ones: “We didn’t know what to do.”
On the years that followed their loss, with Martin never able to come to terms with it, he said: “My sister, father and I were incredibly wounded for such a long time.”
Martin recently opened up for the first time about the incident that changed his life forever in an interview on BBC Radio 5 live, calling the tragic loss “the end of his childhood”.
While he confessed doing the interview was difficult, he also said it was “cathartic” to talk about it after so long, adding the messages of support following the interview were overwhelming.
He ended the Loose Women interview with a touching message, after launching the helpline ahead of Mother’s Day on Sunday with this occasion being so personal to him.
He told the panellists: “I struggle to remember anything other than the pain. I’m trying to remember the wonderful person I lost, not remember I lost a wonderful person.”
Viewers raced to Twitter to support the presenter, as some shared their own experiences while others revealed they were moved by his comments.
One viewer said: “This conversation with Martin Lewis, talking about losing his mum at age eleven is so moving. His devastation is palpable. It is so difficult for him to talk about & almost painful to watch. Brave man.”
Another commented: “Martin Lewis, very brave and heartfelt interview. I can totally understand all that you said as I lost my mum 27 years ago very suddenly when I was a teenager. I didn't really have anyone to talk to and I had to grow up overnight.”
Loose Women airs weekdays at 12:30pm on ITV.
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