WILLIAMS have snubbed tributes to the late Ayrton Senna on their 2022 F1 car for the first time since the Brazilian's death.
The team is now owned by US private investment firm Dorilton Capital.
And they have said that they wanted to ‘move on’.
The iconic Senna 'S' logo has featured on every Williams F1 car since his death 28 years ago.
The legend was killed while racing for the team at Imola in 1994.
Team principal Jost Capito said: "The decision was that we want to move on in the future.
"We have a new era, we have a new car and we refurbished our museum where we have a special area to celebrate Ayrton.
"We had to look now in the future and not showing the drivers the 'S' all the time they get in the car and being reminded on what happened."
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The move is likely to upset the team's fans.
But Capito says they were committed to still working with the Senna Foundation that was set up by Senna's sister Viviane.
Under the team's founder, Sir Frank Williams, who passed away last November aged 79, Williams won nine constructors' championships, seven drivers' titles and 114 races.
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