HOLLY Willoughby looked stunning in an autumnal-themed photoshoot surrounded by pumpkins.
The This Morning anchor, 41 – who is absent from the ITV daytime series this week due to school holidays – glowed in a patterned short-sleeve jumper in two shades of orange.
The warming hues formed a diamond stitched pattern across the body, with Holly's glowing tan perfectly complementing her look.
The mum of three's blonde locks, which she has grown out into a longer length, can be seen falling in a sleek style over her shoulders.
The ITV darling wore fresh, natural make-up to allow her seasonalfashion and Wylde Moon products on display to take centre stage.
These included a series of candles, incense sticks and oils scattered around a host of orange and green pumpkins.
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Holly treated her Instagram fans to a special offer on her Wylde Moon accessories to celebrate the spooky season.
In her caption, she wrote: "AUTUMN GIVEAWAY! ?
"We're giving you and a friend a chance to win our entire (borrowed from) The Wild collection, worth over £200! Including all candles, the diffuser set, our incredible perfume, and our three different wax melt varieties. #ad #ownbrand."
Fans were just as excited about the giveaway as they were for Holly's stylish snap.
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One wrote: "You look BEAUTIFUL!"
Another posted: "Yes u are very cute Holly."
Earlier this year, Holly reacted to claims she was "wacky" for launching her new lifestyle brand.
Holly recently revealed her spiritual side and now sells expensive candles online through the site launched last year.
While she admitted meditating with crystals and sound bowls isn't everyone's cup of tea, she hoped fans were inspired by her honesty and passions.
In an interview with Grazia magazine, Holly said: "I think that people struggle with some of the ideas.
"The moment that I launched Wylde Moon, the word 'wacky' got used a lot.
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"I expected that. And that’s fine. I can’t change that. I’m not here to force any of this on anybody. It’s not 'come and meditate with me' or 'look at the moon and play a sound-bowl'.
"It’s please go and do that thing that makes your heart sing. Go and do you."
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