Bud Light has unveiled Bud Light Legends, a new exclusive rewards program and a legendary Super Bowl LV advertisement that reunites notable Bud Light characters in one epic commercial.
As the official beer sponsor of the NFL, Bud Light is bringing the nostalgia with legendary appearances by iconic Bud Light pitchman Post Malone, Cedric the Entertainer, the Bud Knight, Oracle Susana and others.
In the one-minute Super Bowl LV commercial, Bud Light Legends and fan-favorite characters join forces to help a delivery driver save an overturned Bud Light truck, and ensure the ice-cold Bud Light makes it to the convenience store.
Leveraging their combined superpowers, the Legends hilariously celebrate and recreate some of the best moments in the history of Bud Light advertising.
The epic ad will air during the big game between the Kansas City Chiefs and Tampa Bay Buccaneers on February 7.
The commercial also serves as the formal launch of the new Bud Light Legends program, which recognizes the fans that have supported Bud Light over the years.
“Back again with Bud Light for Super Bowl LV, honored to share the screen with such legends,” shared Post Malone.
(Photo: Bud Light)
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