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The cult 90s brand has had a makeover and is back and better than before.
From a recent sell-out collaboration with Laura Bailey to another sought-after partnership with Marks & Spencer, there’s just something about cult 90s brand Ghost and its ability to make clothes plainly vanish from the virtual shelves.
Originally a dress-centric brand, Ghost was founded in 1984 by designer Tanya Sarne and has experienced a renaissance in recent years, in part due to a string of celebrity endorsements including Carrie Symonds and Holly Willoughby. And the figures don’t lie: sales on Ghost’s website were up 95% in 2017 compared to 2014.
In fact, should you currently be perusing the high street for a new fanciful frock, one that’s perfect for the summertime, Ghost is the perfect place to look. Its iterations are summer-friendly, infinitely wearable and primed for making a subtle, yet no less impactful, sartorial statement, which is why we’ve rounded up the Ghost dresses we’re adding to our baskets to buy now and wear forever.
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Ghost Zara dress
Ghost Zara dress Simply throw on your favourite pair of trainers or sandals with Ghost’s smocked black dress for a simple but stylish way to style out the heatwave.
Shop Ghost Zara dress, £169
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Ghost Summer dress
Ghost Summer dress The virtues of Ghost’s creamy slip dress are that it has all the cool of a vintage iteration without having to rummage around to find said one-of-a-kind piece.
Shop Ghost Summer dress, £129
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Ghost Luella dress
Ghost Luella dress Summer BBQs! Sun-kissed suppers! This blush pink Luella dress is worthy of being snapped up by you to wear all summer long.
Shop Ghost Luella dress, £129
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Ghost Bay dress
Ghost Bay dress Crafted in a decidedly retro 70s hue, the Bay dress is not only perfect for summer but for autumn and winter too. A true style all-rounder.
Shop Ghost Bay dress, £149
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Ghost Liana dress
Ghost Liana dress An LBD (long black dress) isn’t just a staple during winter, but during the warmer months too. Wear the Liana dress with cat-eye sunglasses and your favourite basket bag for optimal style points.
Shop Ghost Liana dress, £169
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Ghost Fleur dress
Ghost Fleur dress For those office days when you fancy trying something new, look to Ghost’s Fleur dress, which is crying out to be woven into your summer wardrobe.
Shop Ghost Fleur dress, £145
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Ghost Adia dress
Ghost Adia dress The virtues of the Adia dress are three-fold: it’s the perfect summery shade, it has a breezy silhouette and it’s the kind of number you will be able to rely on forever more.
Shop Ghost Adia dress, £149
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Ghost Trixie dress
Ghost Trixie dress The Trixie dress makes the ultimate accoutrement to summer styling thanks to its form-fitting silhouette and dainty detailing.
Shop Ghost Trixie dress, £95
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Ghost Palm dress
Ghost Palm dress There’s nothing like a classic slip dress to shimmy through the summer months in, and the versatile Palm is the perfect number to invest in.
Shop Ghost Palm dress, £129
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Ghost Birdy dress
Ghost Birdy dress The dream scenario for any summer dress is for it to be able to transition from day to night with minimal effort, and that’s what the Birdy dress delivers in spades.
Shop Ghost Birdy dress, £145
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Ghost Fia dress
Ghost Fia dress Flirty and fun, Ghost’s floral Fia dress makes the ultimate breezy summer dress that will keep you both literally and stylistically cool.
Shop Ghost Fia dress, £95
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Images: courtesy of Ghost
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