A video released by Jack Harlow for “They Don’t Love It,” a song from his new album Jackman, shows the rapper going on a mini-tour of his hometown of Louisville, Kentucky.
The video, directed by Eliel Ford, shows Harlow visiting his old schools, wearing a Kentucky Boy Tyler jacket, playing soccer, and barbecuing with his family and friends.
He is also seen hitching a ride in the back of a truck, taking on his adversaries with barbs and questioning their love for soccer.
“Ya boy’s strivin’ to be the most dominant ever/ The hardest white boy since the one who rapped about vomit and sweaters,” Harlow raps on the track.
(Photo: Urban Wyatt)
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