This non-wired unfeelable bra from Sloggi is on sale from £18.86

Shoppers say this wireless bra from Sloggi is so comfortable that it’s a ‘total and utter joy’ to wear – and it’s up to 45% off

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Finding a bra that’s soft and kind to skin whilst giving you support is no mean-feat, but thousands of shoppers have claimed to have found a bra that’s ‘total and utter joy’ to wear.

Enter the Sloggi Women’s Zero Feel Bralette. The revolutionary lightly padded moulded bralette has been designed without clasps or wires to give you maximum freedom and comfort.

Ultra-soft and smooth, shoppers have raved how it’s ‘blissful’, ‘incredibly comfortable’ and has a no-bra feeling that means you’ll ‘you will never go back to bras!’. And the best news? The bralette is now on sale from just £18.19 – that’s a saving of 30 per cent.


With no clasps or underwire, you can say goodbye to irritation, redness and marks

If you hate the feeling of wearing a bra but wouldn’t mind the boost of some additional padding, then this bralette from Sloggi is exactly what you need.

The number one bestseller in Women’s Everyday Bras on Amazon, it’s designed with zero seams, zero wires and zero clasps; it’s as close to wearing nothing as you can get.

A bra is the foundation of your outfit, so picking one that goes undetected whilst keeping you comfortable and supported is key.  

The best bras are the ones that feel like a second skin, so they won’t distract you or make you uncomfortable, making it easier for you to focus on your day. 

And thousands of shoppers are in agreement that the Sloggi Women’s Zero Feel Bralette is that said bra, hailing it ‘the most comfortable bra’ they’ve ever worn. 

The Sloggi Zero Feel Bra has been cleverly designed with zero seams, zero wires and zero clasps for a bra that’s as close to wearing nothing whilst wearing something as you can get.

Ultra-soft and smooth, the bralette is super seamless, ensuring it goes undetected under clothes whilst literally feeling like you’re wearing ‘zero’ on your skin. 

Acting like a second skin, it’s been designed to smooth your silhouette and offer gentle support thanks to the non-wired, removable padded cups. 

Made from a buttery polyamide and elastane blend for a comfortable, ‘unfeelable feeling’, the bra is available in over 20 colours and cup sizes A through to D. 

The bra is designed without any underwire and has a soft and seamless silhouette that layers perfectly under any outfit for all-day comfort and support 

On Amazon, the bestselling bra has received more than 3,400 five-star reviews, with wearers saying how the Sloggi Zero Feel bra is ‘blissfully comfortable on the shoulders and around the back’ and is so comfortable you ‘can even wear it to sleep in’. 

One impressed shopper raved: ‘The most comfortable bralette ever- I can wear it at home, when sleeping, and feel I am actually not wearing a bra. And yet, thanks to the light padding, it does give some shape and enough support for wearing at home.’

Another agreed, adding: ‘A total and utter joy! Total game changer’ they went on to write ‘wow. Rarely do you put something on, and it’s so comfy you involuntarily smile. Brilliant. Would totally recommend.’

A third penned: ‘These are just fantastic – give a good shape and lift and are the comfiest things ever. I absolutely hate wearing bras now and do so only once a year if a dress really requires it!’.

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