Next James Bond: Netflix hunk is clear favourite ahead of Madden and Hardy

No Time to Die: Final international trailer for new Bond film

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Now that Daniel Craig has officially retired as 007 after No Time To Die, all eyes are fixed firmly on the future. The race has been long, with the first frontrunners emerging after the release of SPECTRE in 2015. The early favourites were Idris Elba and Tom Hiddleston but since then many famous actors, and some unexpected dark horses, have joined the race. For almost a year, though, the public have had their own clear favourite.

Currently, bookies are in turmoil after Nexflix star Tom Hopper shot to the front. The Umbrella Academy actor came out of nowhere to land odds of 3/1 to replace Craig. However, he is not the public’s choice. 

Richard Madden is also riding high again, with the imminent release of Marvel blockbuster The Eternals raising his profile all over again, after Game of Thrones and The Bodyguard.

Before the weekend, William Hill had Madden tied with Tom Hardy on 4/1 – but it is another star who fans want to see slip into the famous tuxedo.

While Bond supremo Barbara Broccoli keeps the top-secret James Bond shortlist close to her chest, fans have been very vocal online about their choices.

A major new report looked at all the data from social media posts and found a clear winner and it is Netflix’s breakout Bridgerton hunk.

By analysing every tweet written about the 16 actors linked most closely to the job on positive/negative sentiment per tweet, total number of tweets, viral tweets and engagements, OLBG’s Bond Breakdown reveals that Rege-Jean Page is the runaway favourite among fans.

Page is way out in front, followed by Elba and then Poldark’s Aiden Turner and Outlander’s Sam Heughan.

What is interesting is that bookies’ favourites like Hardy and Madden are trailing far behind at seven and fourteen, respectively.

Lashana Lynch, who appeared as 007 in NTTD, attracted the most outright tweets in the last two years. However, the London actress’ name appears to split opinion in relation to the role, leaving her sitting tenth in the list of the top most-discussed 16 actors in contention for the role.

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